Due to the evolving nature of the digital age and the increasing popularity of automation within the recruitment process, programmatic advertising is becoming an increasingly popular tool for in-house recruiters.
Programmatic advertising is the automated purchasing and selling of online advertising. Using programmatic advertising, you can target the candidates who are most suitable and interested in your role, filling the gaps with quality hires and reducing the time to hire.
In this recent breakfast event, hosted in partnership with Talent Nexus, we delved into just what programmatic advertising is, when it should be used and how to implement it in a way which will maximise success for your organisation. This whitepaper brings you an overview of the discussions on the day.